Cold Matcha Latte
Updated
Cold Matcha Latte
946
Past Month Searches
+7%
Past Year Change
What is a cold matcha latte?
A cold matcha latte is a chilled beverage made from mixing matcha powder—highly concentrated green tea—with cold milk and served over ice. Increasing interest in the health benefits of matcha, such as high antioxidant content and reduced caffeine, have led to consumers switching from coffee to matcha lattes.
How fast is cold matcha latte growing in popularity?
Interest in Cold Matcha Latte grew 7% over the past year, compared to the year before, putting it at a current volume of 946 searches per month, as of last month.
Related Trends
Channel Breakdown
Cold matcha latte is predominantly discussed on Instagram, where users are likely posting about food and drinks in general. Latte art is a visual and Instagram-friendly phenomenon, so it makes sense that cold matcha latte is most popular on that platform.