OPay

Updated 

This trend is part of our Past Personal Finance Trends collection, as it’s no longer trending.

OPay

190K
Past Month Searches
+9%
Past Year Change
453K340K227K113K20202021202220232024

What is OPay?

OPay is a mobile payment service and platform launched in Nigeria, offering users quick and convenient ways to pay for a range of services, from utility bills to transportation. Its rise in popularity can be attributed to the increased digitalization of emerging economies like Nigeria coupled with adoption of mobile banking platforms.

How fast is OPay growing in popularity?

Interest in OPay grew 9% over the past year, compared to the year before, putting it at a current volume of 190K searches per month, as of last month.

Related Trends


Channel Breakdown

Given that OPay is a payment app that is geared towards a younger audience, it makes sense that the app is most popular on TikTok.